Oh my gosh. Parents! Is feeding your baby taking up a lot of your precious time? Better Family, Inc (who?) has the solution for you. Introducing: The Beebo. The Beebo is a baby bottle holder that is worn over the shoulder (like a shoulder bag) and rests on the chest to support a feeding bottle, thus allowing the person feeding the baby to multitask while feeding the baby. It was invented by a dad who’s also an engineer who wants his hands free while he’s feeding his baby.